LeeBoy Honored for Marketing Communications
Denver’s LeeBoy-Rosco Manufacturing has been selected as an award winner in the annual “Measures of Success” awards program for its exceptional work in the field of construction equipment industry marketing communications. The awards program is sponsored by the Publications in Construction Association (PICA) of the Association of Equipment Manufacturers (AEM), the international trade development group for manufacturers of equipment, products and services used worldwide in the construction, agricultural, forestry, materials handling, mining and utility fields. LeeBoy-Rosco Mfg. tied for second place in the direct mail single piece category. Winners were selected from over 120 entries by an independent panel of judges. Awards ere presented during special ceremonies at the Georgia O’Keeffe Museum in Santa Fe, New Mexico. PICA established the program to spotlight excellent corporate marketing communications efforts.